This morning we visited Asa Auto Plaza. Tanner Asa started working in his family business with car dealerships and is working hard to continue to build his business in Austin. They also have another dealership in Jackson, MN. At his dealership they have sales of new and used cars, service and repair work, and a body shop. His used car market is strong and he works hard to have desirable used cars. One big change he has seen over the years is with the online sale of cars. He uses add space online in order to push inventory out to people, but also uses traditional advertising as well. He realizes that people are going online and they are researching prior to visiting dealerships. Because of this, his employees have to be very up to date on their inventory in order to be prepared for all customers. Tanner realizes that success lies in creating a positive experience for his customers in order to keep them coming back. He does this through his employees and making sure that they are honest and personable with their customers. We learned that a lot goes into selling cars and running a dealership. Pacelli Catholic Schools Austin Public Schools Asa Auto Plaza of Austin


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